PORSCHE Brand PEPSI Cola Six Pack from Brazilian Pepsi Company

On a hot summer day, nothing can be more refreshing than an ice cold soft drink.  From Pepsi to Coca-Cola, from Orange to Root Beer, sparkling water to seltzer, there are numerous soft drinks to choose from.  Soft drinks are sold in every gas station, every restaurant and just about every place you go today.

But where did this Porsche theme Pepsi six pack of carbonated delight come from?

Brazil of all places and with a Porsche “transportation” theme!

For any Porsche enthusiast and Porsche collector this is one more thing to add too the shelf.  Unfortunately, this maybe hard to find as the promotion was back in 1997 in Brazil.  Pretty cool though. I love it when Porsche and various companies do theme promotions like this. Now if they would only do more marketing like this, I would be first in line to purchase!

And a little more “Pepsi Porsche” triva… from what I remember according to the Porsche race car driver/actor James Dean‘s official site, James Dean’s first professional acting job was a 1950 Pepsi commercial “in which a group of teenagers dance around a jukebox singing ‘Pepsi-Cola hits the spot‘” a rare James Dean video. Now that’s a classic.

 

The six pack includes:
Pepsi Porsche 911 Carrera azul (blue)

Pepsi Porsche 911 Carrera Cabrio azul (blue)

Pepsi Porsche 356 B (black)

Pepsi Porsche 911B amarelo (yellow)

Pepsi Porsche 911 Turbo vermelho (red)

Pepsi Porsche Boxster vermelho (red)

Product Description Information: Can Museum ID: PEP03-COL-350-BR-1997 Brand: PEPSI Flavor: Cola Volume: 350mL Country Made For:  Brazil Country Made In:  Brazil Description: PORSCHE SET: 911 CARRERA Year of Issue: 1997 Material: Aluminum Barcode: 7892840800079 Top: Tab top Theme: TRANSPORTATION SOURCE: Pepsi –  Can Museum  Brazilian PepsiCo. cans Two of the largest and most profitable soda corporations is Coca-Cola Company and the  Pepsi Cola Company, which is now referred to as PepsiCo by the company. Both Coca-Cola and PepsiCo invest tens-of-millions of dollars per year in worldwide marketing campaigns. By visiting their websites (www.cocacola.com and http://www.pepsi.com), one can see that the two rival companies are invested in very diverse products. Even though Coca-Cola and PepsiCo are targeting the same markets, they approach their marketing strategies in very different ways.